Overview:
As the designer for Cocoon Beach, the role involved creating an immersive visual experience to showcase the unique charm and natural beauty of this stunning beach destination nestled in Fethiye, Turkey.
Key Responsibilities:
Promotional Materials Design: Crafting visually stunning materials to highlight the pristine beaches, turquoise waters, and lush surroundings of Cocoon Beach.
Social Media Content: Developing captivating content for social media platforms to engage with potential visitors.
Brand Identity: Establishing a cohesive visual identity to maintain consistency across all touchpoints, reinforcing Cocoon Beach as a premier destination.
Format Adaptations: Providing versatile formats for online platforms, print materials, and merchandise to ensure maximum visibility and accessibility.
Approach:
The design approach centers on creating an emotional connection with the audience and drawing them into the relaxed atmosphere of Cocoon Beach.
Style:
Elegant, serene, and inviting. The design style mirrors the natural beauty and laid-back ambiance of Cocoon Beach, with soft tones, clean lines, and subtle textures that evoke a sense of calm and relaxation.
